Tag

optimization

Automating Personalized Videos with FFMPEG Uncategorized
November 9, 2018

Automating Personalized Videos with FFMPEG

About a year ago, Lee Martin published a Medium post about a marketing campaign he recently completed on behalf of Marilyn Manson's new album, Heaven Upside Down. Using geolocation data from a previous concert contest, Martin rendered 25,000 unique videos that were emailed to Manson fans that gave the impression of a satellite specifically monitoring their home, while the song "We…
Brandon Buck
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Sprout Social Growth In Social Networks Vs. User Engagement Uncategorized
April 28, 2014

Sprout Social Growth In Social Networks Vs. User Engagement

Social Media Engagement Is Growing In a new published report by Sprout Social, we see that although all signups and uses of the major social networks is growing, the engagement grows exponentially. This shows that a brands presence on these networks online is no longer a passive experience, where users simply consume what is pushed to them in their networks,…
Brandon Buck
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Nielsen On Connected Devices While Watching TV Uncategorized
March 28, 2014

Nielsen On Connected Devices While Watching TV

Nielsen published a new report about US consumers use of connected devices, including how most have four devices, and spend 60 hours a week consuming media across them all. 84% of smartphone and tablet users admit to using their devices "as second screens" while watching TV, which is the key takeaway from this study. Viewers want to engage with what they're…
Brandon Buck
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